CambridgeSeven was commissioned to renovate the 30-year-old Peter J. McGovern Little League Museum and develop new immersive exhibits highlighting the stories, history and mission of Little League International. Exhibits are organized into six “Innings”; visitors begin at the “Museum Store,” where ticketing and the gift store are located. From there they enter the 1st Inning “Play Ball,” which introduces Little League’s mission, purpose, legacy, and excitement with a dynamically immersive film. The 2nd Inning, “Heritage Gallery” combines media, artifacts and graphics to tell the beginning heritage of Little League. In the 3rd Inning, the “World of Little League” focuses on the League’s expansion around the globe.